Pitch for a luxury fair to introduce British brands in China, a growing market for luxury goods and British style and fashion.
- Advertising concepts
- Marketing concepts
- Digital design
via Katana London
Campaign Advertising Concepts
The campaign adverts were designed to promote the best of British brands to the public in China food, fashion, art, lifestyle, technology & sports brands in a cleaver, eye-catching way that would stand out from the slew of photography style, cluttered and typographic adverts in the China market.
Website
Responsive sales website as part of the drive to get brands to sign up to the fair.
Magazine & Direct Marketing
Magazine, Large format print newsletter as part of the marketing promotion.
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JANINE SHROFF 